Profit-Driven Marketing with AI: A Practical Playbook
Brought to you by Smoking Gun Media
Welcome to Your New Competitive Advantage
You don’t need to be a tech wizard to thrive in the AI era. You just need the right mindset and the right tools.
At Smoking Gun Media, we help brands scale faster using smarter marketing. AI is our unfair advantage—and we’re handing you the playbook. This guide is packed with practical, fast-action ways to use ChatGPT to save time, reduce costs, and increase revenue starting this week.
This isn’t theory. It’s action.
If you’re a founder, solopreneur, VP of marketing, or growth consultant trying to navigate what’s next—this guide is for you.
What You Can Expect
We’ve streamlined this guide into 6 core categories with a total of 30 tactics:
Client Acquisition & Outreach
Content Marketing
Offer Creation & Funnels
Sales Enablement
Time-Saving Operations
New Revenue Streams
Each section will show you exactly how to prompt ChatGPT and where to plug it into your workflow.
1. Client Acquisition & Outreach
Use AI to fill your pipeline. Period.
Examples:
Draft personalized LinkedIn DMs
Write cold outreach emails
Respond to RFPs or proposal requests
Sample Prompt:
"Write a friendly yet direct LinkedIn DM introducing our AI-powered marketing services to a wellness brand founder."
2. Content Marketing
Create strategic, SEO-friendly content without burning out.
Examples:
Generate blog post outlines and drafts
Write weekly LinkedIn content
Repurpose podcast episodes or webinars
Sample Prompt:
"Turn this 30-minute webinar transcript into 3 LinkedIn posts and 1 newsletter issue. Keep it high-value, B2B tone."
3. Offer Creation & Funnels
Package and position your expertise in record time.
Examples:
Develop productized service packages
Write sales page copy and upsell flows
Brainstorm names and tiered pricing structures
Sample Prompt:
"Create 3 service tiers for a digital marketing agency (DIY, done-with-you, done-for-you) with benefits and pricing."
4. Sales Enablement
Let AI do the heavy lifting in your sales cycle.
Examples:
Write discovery call scripts
Draft lead magnet copy
Create nurture email sequences
Sample Prompt:
"Write a 5-part nurture email sequence for a lead magnet on AI-powered marketing funnels. Keep it concise and persuasive."
5. Time-Saving Operations
Automate the things that slow you down.
Examples:
Write SOPs (standard operating procedures)
Draft meeting agendas or recap notes
Build client onboarding flows
Sample Prompt:
"Write a client onboarding checklist for a boutique digital marketing agency that offers website, email, and AI content services."
6. New Revenue Streams
Monetize your expertise in new ways—fast.
Examples:
Create an AI coaching offer for small businesses
Build an AI training workshop or course
Launch a paid newsletter or mini digital product
Sample Prompt:
"Outline a 3-part live workshop for founders: 'How to Grow with AI Marketing in 2024'. Include session titles and outcomes."
Download From Concept to Creation: 80+ AI Hacks for Creatives
Ready to Activate?
Don’t get left behind. ChatGPT won’t replace you—but marketers who know how to use it will.
This guide is a launchpad. If you’re ready to:
Save 10+ hours/week
Increase conversion rates
Package your brilliance into repeatable systems
...then let’s talk.
🧠 Book a free 15-min consult with the Smoking Gun Media team and get your first AI win on the board.